Mass Mailing

Action: MASSMAIL

DEPREACTED FEATURE

This feature will be removed in a future version and is replaced with Bulk Marketing

The Customer / Prospect Mailing function allows the selection of groups of customers or prospects based upon demographic information and print mail merge letters or mailing labels for them.

Select whether you want to print letters or labels for customers or prospects Next, you create one or more expressions. ProfitSystem® will check each customer/prospect on file, and if all the expressions are true, it will print the letter or label for that person. For example, the expression “Last activity is before 1/01/2001”, will cause ProfitSystem to show people who have not been in your store after 1/1/2010.

If you are doing a mass mailing to prospects, you can also select one or more style codes. Only prospects who showed interest in these styles will be printed. . (If you want to be sure you print out labels for prospects who have not purchased be sure to include the expression “where customer number is an empty field”).

Finally, click Done. ProfitSystem will display the list of letters and labels for customers or prospect so you can select one to print. If you have only one letter/label defined, it will print automatically. An actual list of the customers and prospects that will print out cannot be displayed before the printing starts, so be sure you have all expressions selected and the printer ready with labels loaded before clicking on the done button.

Customer / Prospect USPS mailing or email can also be accomplished via the included more powerful Query report writer or the optional Marketing tool.